It seems a little presumptuous, sending the graphics. What if the reviewer didn’t like the book? Is there a graphic for a 1-star review? This is tongue in cheek, but still… I would feel weird sending graphic hype about my books to reviewers.
I like the idea of the graphics to remove pain points for sharing. As an indie author it seems like a good low-cost way to encourage readers to share about a book. Especially if you're able to build up a street-team.
Something about the desperation of publishers to get reviews is disconcerting. I mean, I get it. It's marketing and it's the algorithm-driven, digital age we live in and probably variations of this have been happening for ages. And clearly it's good for the reader to get access to books and graphics and the incentives. But also somehow reading about it felt off, like this should be the way of things.
While I agree that trad publishing definitely can make those moves, it's worth remembering that indies often don't have the money to send physical copies to reviewers. It's pricey and can add up fast. Graphics are doable, but most of the time I ask people to write reviews on platforms where those wouldn't be extremely useful (Amazon, Goodreads, B&N, etc.). I'm not sure it would be worth the time to create such a thing, necessarily?
This is great to hear! Really simple yet effective.
I recently had a short feature on the radio and BBC sent me a similar pack. It was great (and so easy) to be able to use all the graphics on my social media.
Glad to hear publishers are doing this too. Thanks!
Something to mull over for sure. Curious to know about the situation that drives this. Your experience tells you that, even with ARC, getting reviews is difficult? A too busy world or too many books?
It seems a little presumptuous, sending the graphics. What if the reviewer didn’t like the book? Is there a graphic for a 1-star review? This is tongue in cheek, but still… I would feel weird sending graphic hype about my books to reviewers.
I like the idea of the graphics to remove pain points for sharing. As an indie author it seems like a good low-cost way to encourage readers to share about a book. Especially if you're able to build up a street-team.
Something about the desperation of publishers to get reviews is disconcerting. I mean, I get it. It's marketing and it's the algorithm-driven, digital age we live in and probably variations of this have been happening for ages. And clearly it's good for the reader to get access to books and graphics and the incentives. But also somehow reading about it felt off, like this should be the way of things.
While I agree that trad publishing definitely can make those moves, it's worth remembering that indies often don't have the money to send physical copies to reviewers. It's pricey and can add up fast. Graphics are doable, but most of the time I ask people to write reviews on platforms where those wouldn't be extremely useful (Amazon, Goodreads, B&N, etc.). I'm not sure it would be worth the time to create such a thing, necessarily?
This is great to hear! Really simple yet effective.
I recently had a short feature on the radio and BBC sent me a similar pack. It was great (and so easy) to be able to use all the graphics on my social media.
Glad to hear publishers are doing this too. Thanks!
Something to mull over for sure. Curious to know about the situation that drives this. Your experience tells you that, even with ARC, getting reviews is difficult? A too busy world or too many books?